This April 2019 trend details the mental health issues that are plaguing Gen Z and the five strategies that have emerged to reverse them.
The exposé begins wtih data on the contemporary drivers of youth anxiety and depression—from pressures to excel in school (in hopes of securing college scholarships), to cyber-bullying and social media angst, to concerns over physical safety that stem from sexual harassment to gun violence.
The report continues with data on youth suicide from around the globe (it's scary!) and the "all hands on deck" efforts that are being made by legislators, educators, parents, corporations and young people to create a happier, healthier Generation Z.
The Struggle is Real concludes with nine, actionable opportunities for developers and marketers.
This trend report is derived from Smarty Pants' global trendspotting, branded case studies, and new data from trusted secondary sources like UNICEF, Pew Research Center and American Psychological Association.
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