Beyond Our Backyard
Smarty Pants is committed to providing our clients with the game-changing research and insights necessary to win with today’s youth and families. We are also committed to giving back to kids and families along the way, since they are at the heart of everything we do. Through community sponsorships and giving initiatives, and the support of many of our client partners, we are delighted to help make a difference beyond our backyard.
Building a great business is about more than making a profit; it's also about making a difference. At Smarty Pants, we make it our business to have at least one major giving initiative per year. It's our small way of making a difference in the lives of American families...and remembering what's really important.