In the News
Smarty Pants is a proud contributor to the youth and family research and marketing industry. We regularly write for major publications and present at industry events. See what we're up to and what we have to say. Or check out the Press Release Library.
Events and Activities
Join us at an upcoming conference or read about past events and activities. Click an event below to see where we're headed or what we've been up to.

2003 Kid Power Conference
May 01, 2003 - Lake Buena Vista, FL
Wynne Tyree addressed the crowd at the 2003 Kid Power conference about “Making Kids the Focus: How to Create a Fun and Meaningful Research Program.”

2003 Kid Power Food and Beverage Conference
January 23, 2003 - New Orleans, LA
- “Choosing the Right Target Market: Kids, Moms or Both?”
- “Fads, Trends and Timeless Kid Needs”

2002 Tween Power Conference
November 10, 2002 - Phoenix, AZ
As far back as 2002, we were presenting talks like “What’s Cool and What’s Cooling Off With America’s Kids” at leading kid conferences.

2002 Newspaper Association of America Marketing and Advertising Symposium
June 07, 2002
“What is a Tween?”

2002 Kid Power Conference
May 03, 2002 - Lake Buena Vista, FL
Wynne Tyree was asked to speak on the“Eight Megatrends Shaping Kids Lives.”
January 02, 2012
October 31, 2011
October 28, 2011
October 28, 2011
November 19, 2010

