Sara Beth Pegg
Creative Genius
- Holds the title of Creative Genius and does everything from generating new product ideas to making amazing consumer scrapbooks and profiles for clients like Nickelodeon and Hallmark
- Organizes and manages Smarty Pants’ online consumer blogs so clients can learn directly from kids and families
- Provides Qualitative and Innovation support on projects for clients like Electronic Arts, Motts, Hasbro, Aramark, Ripley Entertainment, and Microsoft
- Joined Smarty Pants in early 2008 after graduating from East Tennessee State University
- Holds a B.A. in Mass Communications with a concentration in Advertising and a minor in Marketing
- Served as President of AAF chapter at East Tennessee State University and was a Presenter for the National Student Advertising Competition
Fun Facts about Sara Beth
- Currently resides in Music City USA, aka Nashville, TN. “Tennessee, Tennessee there ain’t no place I’d rather be.”
- A new home owner with husband, Zach
- Shares with Zach a love of hunting for treasures at estate sales along with buying and selling antiques
- Loves camping in her 1970 sky blue Volkswagen bus, affectionately named “Vee”
- Spends a lot of time on the weekends in their garden and greenhouse planting seasonal fruits and veggies
- Is the happiest when she's relaxing and soaking up the sun with her family on Old Hickory Lake


